Filmmaker David Hoffman has been capturing amazing documentary footage for decades. This is a more obscure piece of footage from his archives which probably sounded mundane at the time but is now a fascinating time capsule. He shot it in 1994, and it’s just people buying computers in a big box electronics store in Palo Alto, CA. This montage of customer interactions on the sales floor is full of amazing things; high prices for what are now incredibly slow, low-powered machines, and people learning the very basics of computer hardware terminology. The particulars seem like a world away but the way people are amazed is an interesting mirror of the present and probably the future.

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